Philosophy

What do successful websites and companies have in common?

They aren't human - they can't be - no matter how hard they try. However, without the right people behind them, they will fail or become insignificant. It is the people who create the actual success, not the website or the company.

Great companies know that providing their people with the right tools and expert guidance is the key to moving the company forward. Once the right pieces are in place, management can get out of the way and focus on measuring results.

Giving people "power tools" without the proper training can result in lost limbs, dismemberment or worse. While misuse of online tools results in less blood loss, it can still cause a lot of tears when technology is thrown at people and management acts surprised when it does not work.

At LoudClick, we look at things a little differently. We see the combination of people, technology, training and expertise sharing as the key to online success. As much as we wish there was a fool-proof-110%-guaranteed-money-back-if-you're-not-totally-happy formula for successful online marketing, there isn't one. Working together and working hard is as close as you can come.

Being successful online is about supporting people to try new things, experimenting and having authentic conversations about what worked and what didn't. Working with people on an ongoing basis allows us to share successes, learn from failures and accelerate results.

"We are all but recent leaves on the same old tree of life and if this life has adapted itself to new functions and conditions, it uses the same old basic principles over and over again." ~Albert Szent

HomeOnce upon a time, marketing was about conversations between people in the marketplace. Today, the marketplace is online and people are having conversations. Are your people involved? LoudClick...empowers your people by giving them a tool to be a voice for your company, offers targeted/local websites built by your people, controls your brand while allowing your people to have authentic conversations with customers/clients, syndicates content across your network of websites, helps your people broadcast your message throughout their social networks, creates 100's/1000's/1,000,000's of paths into your company, mirrors the relationships your people have with customers/clients in person - but online If you really want to do online marketing - it needs to come from your people. Sterile corporate-sanitized content doesn't work - the human voice of your people will. Make your company more human - let your humans do your marketing. You and your people can build websites together.KristinPresident/Creative Director/Product DevelopmentAlexCEO/Visionary/Partnerships/SalesPaulCOO/Customer Advocate/Support SpecialistKhurramSoftware Engineer/Product Development NawazSoftware Engineer/Product Development ManifestoThe times they are a-changin'...still. The effect the internet has had on all businesses is profound. It so futuristic, nothing is really new. Where we once had word-of-mouth, we now have social networks. The days of command and control have given way to 24/7 global distribution of all things digital. While many companies see this as a daunting challenge, we see opportunity. The opportunity is getting back to the basics. Putting it all out on the table and letting consumers, employees, shareholders and critics say what they will.Contact InfoTechnologyLoudClick is built from a people perspective. It is a powerful technology with a minimal learning curve. People should focus on content, so we strive to make the technology easy enough to stay out of their way.PhilosophyWhat do successful websites and companies have in common? They aren't human - they can't be - no matter how hard they try. Without the right people behind them, they will fail or become insignificant. Great companies know that providing their people with the right tools and expert guidance is the key to moving the company forward. Once the right pieces are in place, management can get out of the way and focus on measuring results.MethodologyBuild, Engage, Attract, and Manage - The LoudClick Methodology